Our society struggles to deal with menstruation even today. The taboo around it results in all sorts of frivolous & foolish practices that cost health and wellness, both physically & mentally. A study shows, 71% of girls in India report having no knowledge of menstruation before their first period. Over 200 million women in India are ignorant of safe menstrual hygiene practices which have detrimental effects on education and health outcomes for girls and women. Due to these detrimental practices & poor menstrual hygiene, there has been a 70% rise in the incidence of Reproductive Tract Infections(RTI) in women. 

Dilip Kumar Pattubala, a Business Management graduate, was at a loss of an apt answer when an Australian colleague asked how women in slums manage their menstrual cycle. He with his friend Sahana Bhat decided to find the answer themselves.

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